As far back as she can remember, Jennifer had an eye for the arts and a way with words. An avid reader and movie fanatic, Jennifer plowed through anything she could get her hands on — from classics and award-winners to fantasies and fringe debuts. An Atlanta native, she packed her bags for college in New York and London, where she studied literature, creative writing and photography — all while working in a tiny coffee shop she loved, despite the fact that she still doesn’t drink coffee (tea, please!). After a short stint in publishing, Jennifer found her way into the early days of digital and hasn’t looked back.
Jennifer cut her teeth in the agency business, working with brands of all shapes and sizes — from global behemoths like SAP, Mars and Coca-Cola to growing SMBs, technology start-ups and a wide variety of altruistic nonprofits. Entrepreneurial at heart, Jennifer has always looked for ways to grow, evolve and give back. She’s taught digital and creative classes, braved the world of independent consulting, served on nonprofit boards, and started her own agency, Narwhal Digital. Jennifer grew Narwhal for eight great years, creating amazing experiences, building a stellar team, and focusing on developing long-lasting relationships with a wide variety of clients.
In 2023, Jennifer decided to join forces and partner with her friend, Raj Choudhury, to bring Narwhal into the Alloy fold — and to embrace a new era for herself and the combined firm. Today, Jennifer is Alloy’s Chief Creative Officer where she oversees all of the agency’s creative and technology work, and pushes the team to deliver bigger, better and more innovative solutions across the board.
Jennifer lives in Atlanta with her husband, two teenage boys, and their black lab mix. She loves the outdoors, and is often found traveling, hiking, or working in the yard. She has a knack for growing almost anything, and supplies her neighbors with veggies all summer long. Additionally, Jennifer loves animals, finds cooking relaxing, is addicted to puzzles, and has a soft spot for science fiction.
