Our Supply Chain and Logistics Expertise

EXPERTISE
SUPPLY CHAIN LOGISTICS

From first-mile to last, from robotics to predictive analytics, the technologies that power the modern supply chain turn to Alloy to power their brands.

Durability, customer support and ROI are the top criteria used to evaluate supply chain tech, according to Modern Materials Handling. We build brands that establish trust in their ability to deliver.

Supply chain technologies are now mission-critical in meeting buyers’ demands for fast, safe fulfillment. But with the power to make or break their customers’ reputations, supply chain vendors face several challenges.

Complex buying committees with competing stakeholder demands

Difficulty uprooting legacy processes & systems

Balancing stability with innovation to earn trust

Increased scrutiny & expectations after significant industry turmoil

Opportunities to differentiate

After previously operating outside the spotlight, all eyes have turned to the supply chain as society realized its key role in manufacturing and delivering the medicine, food, parts and goods we rely on each day. That means the opportunity for supply chain technologies to differentiate has never been better.

Brands rooted in vision
Brands that focus on where the industry is headed and the supply chain’s true, tangible impact on the world can show immediate value.
Integrated storytelling across channels
Each member of the buying committee has unique needs. We design campaigns to reach them individually with the right messaging in the right channels at the right time.
Delivering confidence with every touchpoint
Each interaction prospects have with a supply chain technology must instill confidence in their ability to deliver ROI. That’s why we design the entire customer experience around engagement and trust.

How we can help

Unlike traditional agencies, Alloy’s solutions cover the full spectrum of marketing needs — from PR and comms to brand and digital — giving our clients a leg up thanks to greater alignment across the entire business and user journey.