Stay relevant in a rapidly changing world.
The average healthcare buying cycle lasts 12 months, according to HIMSS. We build brands that remain engaging throughout this journey.
Common health & technology pain points
Because the healthtech and healthIT industry evolves on a rapid yet unpredictable basis, companies within it face consistent challenges and pain points.
Customer engagement & retention in a time of industry consolidation
Differentiation & value propositions that instill trust
Delivering on the expectations of value-based healthcare
Targeting growth in new markets & with new personas
Opportunities for advancing health & business
Healthtech has seen explosive growth in recent years, which gives way to a nearly endless sea of opportunities for reaching a complex web of stakeholders.
Experiences that resonate & sell
Experiences, communications and marketing built for healthtech and healthIT don’t need to be sterile — in fact pairing value with creativity is key.
Integrated storytelling that builds trust
Trust is imperative in everything related to health, so we design solutions across all our capabilities founded on fostering confidence, positivity and connection.
Better brands for greater reach
From the look and feel to the tone and voice, well-designed health brands have an opportunity to establish stronger positioning that enhances communications and outreach.
How we can help
Unlike traditional agencies, Alloy’s solutions cover the full spectrum of marketing needs — from PR and comms to brand and digital — giving our clients a leg up thanks to greater alignment across the entire business and user journey.
Children's Healthcare of Atlanta
Delivering a digital transformation solution for families & practitioners
- Product Design |
- UX Design |
- Brand Research & Strategy |
- Strategy & Innovation |
- Web App & Mobile App Development |
Cynerio
Leveraging data to capture the attention of hard-to-reach healthcare buyers
- Positioning & Messaging |
- Messaging & Content |
- Data Analytics & Reporting |
- Content Strategy & Copywriting |
- Audits & Evaluations |
Intelerad
Helping a global enterprise imaging solutions leader catapult growth in new markets
- Brand Research & Strategy |
- Messaging & Content |
- Media Relations |
- Positioning & Messaging |
- Public Relations |
